# Case Studies | BoostEngine — TikTok Shop Growth Results

Source: https://www.boostengine.ai/case-studies/

CASE STUDIES

## Our Success Stories

We Accelerating Brand Growth on TikTok and Beyond.

[BISSELL](/case-studies/#bissell) [Dr.Melaxin](/case-studies/#drmelaxin) [Henkel](/case-studies/#henkel) [PRAVANA](/case-studies/#pravana)

BISSELL

### Creator-led growth on TikTok Shop.

TikTok Shop U.S. · Grand Opening campaign

Shop GMV generated in 16 days: Up to $1M

Campaign video views: 35M

Creators activated: 1,600+

Hero products, creator content, affiliate LIVE, and GMV Max helped BISSELL grow on TikTok Shop. Boost Engine supported daily shop operations and campaign execution.

BISSELL Little Green Mini portable cleaner with cleaning solution BISSELL cordless stick vacuum

Dr.Melaxin

### Driving visibility at scale.

TikTok Shop U.S. · June 2025–May 2026

U.S. TikTok Shop brand sales: $132.3M

U.S. beauty brands by TikTok Shop sales: #2

Skincare discovery powered by creator content. Dr.Melaxin’s brand momentum places it among the leading beauty brands on U.S. TikTok Shop.

Dr.Melaxin Calcium Volume Multi Balm and Eye Patch

Henkel

### One brand’s success. A portfolio built to grow.

Multi-brand operations: from proving the approach with one brand to applying it across the group.

GMV growth: +379%

Creators at the April 2026 L.A. event: 200+

Professional haircare brands at the event: 9

Boost Engine and Henkel brought creators and professional haircare brands together to connect product expertise with creator-led discovery.

Top Growth Brand · TikTok Shop Personal Care & Lifestyle Summer Seller Summit 2026.

Kenra Dry Texture Spray DevaCurl Mist of Wonders SexyHair Big Fun Raiser PRAVANA Intense Therapy Leave-In Joico K-PAK Color Therapy SexyHair Texture Surfer Girl Kenra Platinum Blow-Dry Mist Joico Defy Damage Schwarzkopf BlondMe Bond Repair STMNT Matte Paste Schwarzkopf BlondMe Bondfinity Repair Mask

Henkel’s professional haircare portfolio

PRAVANA

### Hero-product momentum. Content at scale.

PRAVANA Intense Therapy Leave-In brings professional haircare into everyday creator routines.

Hero Product GMV · July 2026: $265K–$475K

Haircare report ranking by hero-product GMV · July 2026: #8

Content pieces · by Brandweek 2026: ~60K

Part of Henkel’s professional haircare portfolio, PRAVANA connects product education with creator content at scale.

PRAVANA Intense Therapy, Perfect Blonde, Moisture Marvel, Repair Radiance, and Volume Vibrance haircare products PRAVANA’s professional haircare collection

Sources: Brand and TikTok Shop official LinkedIn posts, Charm.io, Adweek, and Avenue Z.

### Let’s build your next chapter.

[Let’s talk growth](/home#contact)